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VPR December Membership Drive Update

Thanks to all of our listeners who made a year-end gift to VPR during our December membership drive - we successfully concluded our drive at 7 p.m. on Friday evening, surpassing our goal of $250,000. Your gift makes a difference and will help VPR serve you even better in 2014.

Update: Friday, December 13: WE DID IT! We met our goal of $250,000 tonight a bit before 7 p.m. We'll have the final numbers ready sometime next week, but in the meantime, we just want to say thank you, thank you, thank you: VPR would be nothing without the generous support of our listeners!

We also want to give a big shout-out to our more than 11,000 Sustaining Members: your ongoing monthly support allowed us to meet our goal in just 8 days!

Update: Thursday, December 12: It's the final countdown: $42,135 left to go in order to reach our goal! 

We've received 2,450 gifts so far, with the following breakdown: Calls 47%, Web 29%, Mail 25%.

Last night, we offered a dollar-for-dollar match and used up every penny of $5,000, exceeding our overall goal for yesterday by raising a total of $23,420. This morning, we had a goal of 100 pledges between 6-9 a.m. for an additional $3,000; we got 121 pledges during that time!

Our new member count stands at 431, and we have 444 new Sustaining Members during this drive. 

Coming up next: tonight is the drawing for a $2,000 gift certificate from Northshire Bookstore. On Friday night, we'll give away our final prize, two tickets to anywhere in the continental U.S. from Milne Travel. 

Your gift now will help us end this membership drive successfully and give you two chances to win. As always, thank you so much for your generous support!

Update: Wednesday, December 11:

As of noon today, we have about $67,000 left to go to meet our overall goal!

So far during this drive, we have welcomed about 400 new members and 400 Sustaining Members to the VPR Family!

Last night, we challenged our listeners to make 75 gifts to VPR by 7 p.m. for an additional $2,000, but we fell just a bit short.

This morning, listeners were challenged to make a gift to VPR, and $50 would be added to every contribution. You all came through again, and the challenge resulted in an additional $4,500 for VPR!

Coming up next: Tonight at 7 p.m. we are giving away a very cool "adventure" Nikon camera from Green Mountain Camera - it's drop-, freeze-, and water-proof so you can take it with you on your outdoor adventures in any season. You can find a round-up of all our membership drive drawing prizes here.

Update: Tuesday, December 10:

As of noon today, we have about $81,000 left to go to meet our overall goal!

This morning we had two challenges: The first was to receive 25 pledges between 6-7 a.m. for an additional $1,000, and the second to receive 100 pledges between 7-9 a.m. for an additional $4,000 from generous friends of VPR. We are pleased to announce that we met both goals, with 131 listeners making a year end gift or becoming a Sustaining Member this morning!

Today is also "Toque Tuesday" - when you make a gift of $75 or more today only, you can choose to receive the fabulous and stylish new VPR Hat.  

Coming up next: Tomorrow evening, we'll be giving away a very cool Nikon camera from Green Mountain Camera. You can find a round-up of all our membership drive drawing prizes here.

Update: Monday, December 9:

We blew through the halfway mark on Saturday morning, thanks to our iPad drawing and a dollar-for-dollar match from VPR Board member Bill Stetson! So far, we've raised $149,000 towards our goal, with $101,000 to go!

Missing the sweet sounds of the membership drive today? Nah, we're not either. We've taken today off, thanks to our 11,000 Sustaining Members! Learn more about becoming a Sustaining Member here.

Update: Friday, December 6:

Amount Raised: $107,000 ($142,000 to go!)

New Members: 130

New Sustaining Members: 222

We thought we had missed an "early bird" challenge this morning to get 25 pledges between 6-7 a.m. for an additional $1,000. We found out later that due to a technical glitch, the numbers coming through were off. We actually received 28 pledges and made the goal! (Everything is working fine now!). 

Between 7-9 a.m. we had another goal of 125 pledges to receive $4,000 from generous friends of VPR, and in an exciting finish we surpassed that goal as well. 

Coming up next: Tonight at 7 p.m., we'll be giving away a pair of round-trip airline tickets to anywhere in the continental U.S. thanks to Milne Travel/American Express. And Saturday at noon, we'll have a drawing for a pair of iPad minis from Small Dog Electronics. You can find a round-up of all our membership drive drawing prizes here.

I hope you'll make a gift to VPR now to be entered in both of these drawings. Every gift makes a huge difference. Thank you so much! 

Update: Thursday, December 5:

Amount Raised
$79,112 (32% of our goal!)

Number of Pledges
933

New Members
101

New Sustaining Members
114

Average Pledge
$72 (excluding challenges)

Here's what's coming up next:

  • Tonight at 7 p.m, we're giving away a $1,000 gift certificate from Small Dog Electronics. See a round-up of all our membership drive drawing prizes here.

Click here to pledge now. Your gift makes a real difference to VPR and your community. Thank you!

Update: Wednesday, December 4

Amount Raised
$57,945

Number of Pledges
630

New Members
40

New Sustaining Members
44

Average Pledge
$91.98 (excluding challenges)

Here's what's coming up next:

  • Tonight we have a goal of 80 pledges before 7 p.m.
  • On Thursday evening at 7 p.m, we will have a drawing for a $1,000 gift certificate from Small Dog Electronics. See a round-up of all our membership drive drawing prizes here.

Click here to pledge now! Learn more about how and why we hold membership drives here.

Brendan Kinney oversees all of Vermont Public's fundraising efforts, including major and planned giving, membership, underwriting, foundation grants and capital campaigns. Kinney joined Vermont Public in February 2010.
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